Bloggers and blogging

With the sun shining, the birds beginning to tweet and the days becoming longer, spring is most definitely on its way. March is a great month for change; it marks the beginning of spring, it is the first sign that …

Does your online presence represent your organisation accurately? Are you embracing the digital revolution or getting lost amongst the noise? Are you utilising opportunities online to stand out amongst the masses of competition? Research shows that 51% of our purchases …

With the growing popularity of live video, marketing automation and social advertising, it seems like 2017 is going to be a year of huge change in digital marketing. In December, last year, Jonny shared his predictions for digital marketing in …

Did you hear the news? jrc.agency has been listed in FitSmallBusiness’ ‘best marketing blogs’ for the third year in a row! After being named as best online marketing blog by FitSmallBusiness in both 2015 and 2016, we we have continued …

Content marketing enjoyed a rollercoaster ride in 2016. We saw the demand for interactive content, whereby readers have the chance to become involved in content through the likes of polls and quizzes, soar last year. Video content also skyrocketed in …

With 200 million people (and rising) using ad blockers, blogging is, now more than ever, a vital marketing tool for businesses. With ad blockers restricting the effectiveness of paid advertising, more and more companies are investing money into content marketing, …

Now we’re into July you may have started to see lifestyle bloggers and journalists posting some fantastically styled Instagram posts with a decidedly Christmas theme, probably using the hashtag #ChristmasinJuly. ‘Why in July?’ you might ask (and it’s nothing to …

I recently attended the B2B Marketing Expo 2016 in London. This annual event, held across two days alongside the Sales Innovation Expo, is an interactive exhibition and conference designed for marketing and agency professionals. Hosted by the Institute of Direct …

Can you cast your mind back to Monday 4th January? The first day back at work after the festive period for many, but it was also the day that we posted the first in a three part round up of …

  As a business owner, you may have been advised to blog about your company, its products or services and you may be wondering “what’s the point?” If you thought blogging was something for journalists or aspiring authors, then it’s …

When I started working with jrc.agency on blogger outreach the thing that really stood out for me was that good PR and good blogger outreach have many of the same benefits for businesses and brands. In the digital world, the …