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I’d like to share some thoughts with you from a recent event I attended. Held in Leeds city centre and hosted by Breadwinner Agencies and award-winning insight consultancy, Trinity McQueen, the session focussed on the topic of Influencer Marketing. To …

The start of October marked the fifth anniversary of one of the biggest business events outside of London, Leeds Business Week. I had the pleasure of getting it off to a flying start with the annual ‘Social Media on Toast’ …

Last week I was invited by CHS Group to speak at one of their events on how to keep visitors flocking with great storytelling, using PR, SEO and social media. Having worked with events industry clients for a number of …

There’s no debating that social media is one of the most powerful tools available to businesses today. Giving your brand the opportunity to reach almost 3 billion people around the world, social media is every business leader’s dream. This year’s …

For a lot of marketers, Twitter has long been an essential part of their marketing strategy. With over 300 million active monthly users, it comes in as the ninth largest social media platform. Saying that, in recent years Twitter has …

Have you heard of Wear Red Day? It’s an annual event in February through which the Children’s Heart Surgery Fund (CHSF) charity raises money for its ‘Keeping The Beat’ appeal to build a revolutionary new children’s heart theatre. This year’s …

Snapchat is a growing social media platform with more than 300 million monthly active users. Over 2.8 million snaps are created and 158 million users are active every single day. Thanks to the ‘stories’ feature which allows people to view …

Guest blog post by Website Builder As a business owner, you will have recognised the importance of social media for promoting your brand. One platform that is a little more unique, due to its focus on images, is Instagram. But …

It’s almost that time of the year, once again. For marketers, April Fools Day is almost like Christmas. We get to have all the fun in the world by putting our skills to the test and seeing how creative we …

With the sun shining, the birds beginning to tweet and the days becoming longer, spring is most definitely on its way. March is a great month for change; it marks the beginning of spring, it is the first sign that …

Does your online presence represent your organisation accurately? Are you embracing the digital revolution or getting lost amongst the noise? Are you utilising opportunities online to stand out amongst the masses of competition? Research shows that 51% of our purchases …

Virgin Group. Apple. Formula One. What do these businesses have in common? They all have someone as the face of their business. With almost 10 million Twitter followers – more than all of the Virgin Group’s Twitter accounts combined – …

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